Bringing ‘The Bank’ back to Crusaders rugby
The Crusaders are bringing back an icon of rugby in this region, with the launch of ‘The Bank’ at Crusaders vs Lions this Saturday afternoon.
The Bank is a play on the embankment at the old Lancaster Park, where many a red and black rugby fan enjoyed watching rugby and other sports and events up until it was replaced by a stand in 2000. It will be marketed primarily as a student zone and is located in the West Stand of AMI Stadium (Addington).
“This is about bringing some more atmosphere to our home games, and about providing a more attractive ticket option for students,” Crusaders Chief Executive Hamish Riach said. “We all remember the great times we had as students, watching rugby from the embankment at the old stadium, and we want this generation of students to have the same fond memories. The student market is one we want to connect more with, and with our new partnership with the University of Canterbury and this new student zone, we are hoping to really grow that fan base.”
Students can purchase tickets at a special price of $16 for general admission to The Bank, or buy a burger, beer and bus combo ticket for $25 that includes a burger, fries and a pint of beer at Canterbury University’s Foundry bar, then a bus to the stadium and a ticket to the game.
KFC have come on board to sponsor The Bank and will provide students with a KFC bucket head, boom sticks, a new player face mask each game, and a chant sheet. The Cantabs Club at Canterbury University will also provide two chant masters to help get the student zone on song.
Crusaders back Colin Slade will be the first player to see his face filling the new student zone, with 1,000 Colin Slade masks being given out to students on Saturday afternoon.
“That will be kind of weird, seeing my face everywhere! But I love the concept and, as someone who grew up watching rugby on the embankment at the old stadium, think it is awesome that we’re paying tribute to that part of our region’s rugby history. I can’t wait to hear the students making some noise at our home games,” Slade said.
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